Important comment from Brazil-based reader "Moanna", responding to my economics survey which suggests that the cost of entrance into the Second Life economy has become so high, it's difficult for newcomers to break in.
For people in developing nations like hers, those costs are far higher than what they'd be for creators based in the EU/North America. She breaks those expenses down in terms of Brazil's currency, the Real. (Currently valued at 20 cents USD per 1 Real.)
I've been trying to learn because I want to enter this market.
To create something good, we spend on courses (I paid 600 Reals), programs (Avastar, Marvelous Designer, brushes, molds) and other things that need to be purchased (image services, tables, furniture, parts, equipment, all quoted in US dollars in Brazil). It's very difficult to find support…
I still analyze it from a different angle, because I'm Brazilian. My country has a very undervalued currency. So imagine that we have to pay 4.7 times more for a Linden Dollar…
1,600 SL creators earn over USD $10,000/year from their virtual content and services. However, that's 3X more than what a Brazilian earning minimum wage in their country makes:
For those who already have a [business] within the platform, it's OK because they already receive [payment] in USD dollars. But for a designer in Brazil starting out this is a lot of money, because here in the country, the minimum wage is 1,212 Reals/month. [I.E. $247 USD/month, less than $3000 USD per year. – WJA]
Not to mention that we pay a lot in taxes to the government; it is known that Brazil has a much higher tax burden. We also have a hard time finding support from other designers and buying items needed to fit in costs a lot.
Having an encouraging policy for new designers would be very beneficial.
Very much agree on the last point! Again, the obvious solution is for Linden Lab to charge new designers highly discounted commissions when they first start out, and give them special promotions in Project Runway-type contests.
Image: Volunteer help area for Brazilian users in Second Life.
Leave a comment