
I’m the author of “Making a Metaverse That Matters” (Wiley, 2023), based on my 20 years working in the metaverse industry, starting as the first journalist officially embedded inside a virtual world. I’m now helping apply those lessons to the next generation of the Metaverse. As a metaverse content / design / marketing strategist, I’ve consulted on projects for Linden Lab and Samsung, among many other companies.
As an editorial/content marketing strategist, I’ve worked with clients to tell their stories on AI, the future of technology, and related topics for the New York Times, Harvard Business Review, Forbes, USA Today, TechCrunch, and VentureBeat. My own writing about virtual worlds has been featured in The Atlantic, the Wall Street Journal, and Wired, among many other publications. I’m also author of “The Making of Second Life” (HarperCollins, 2008) and “Game Design Secrets” (Wiley, 2012).
