Above: From my 2024 State of the Virtual World Economy report
Last week's guest post by Maxwell Graf on why we need to decide now how to regulate content that uses AI being sold in the SL Marketplace (and beyond) generated some pretty passionate conversation. It came with this additional comment by Max that's also worth highlighting. In it, he talks about the ethical debate his fellow content creators are having among themselves, on whether to use gen AI in their commercial offerings:
My main worry is that people react to my comments as being "Pro AI in SL marketplace" because I'm not. A lot of people f***ing hate AI and I've spoken out on a lot of platforms the reasons I don't intend to sell with it.
A lot of designers I've spoken with over the last few years are going to continue on doing what they do without AI, which is awesome and shows character and principle. As someone once said, "You can't eat principles," which is right; if you own a business you have to compete and SL is very competitive and its going to get harder as people adopt AI as a way to speed up the revenue stream.
Somebody else said, "You can't eat principles, but you can live by them," which better highlights the choice in front of us. If you are in this to compete and make a living or your brand is caught up in the event grind, principles may not continue to supply what you need to survive, but if, like me, you are really only making a few items here and there to satisfy your artistic cravings going forward, then maybe you can live without AI and without sales being a primary goal of what you do.
Other creators however, do have sales as a primary goal, and many have already turned to gen AI to help them expedite their production.
Indeed, in my June 2024 report on the State of the Virtual World Economy On Its 21st Anniversary, I surveyed SL creators, and 1 in 4 reported that they do use generative AI platforms — with 15% saying that they use it in the direct creation of their SL content, or in both the creation and promotion of it.
And I took that survey almost 12 months ago. If I were to ask the same question now, what do you suppose the breakdown will be?
Speaking of f***ing hating AI, there's now a SL community petition, "A reversal of standing company policy and doctrine on generative Artificial Intelligence", demanding:
- Immediate sunsetting of the ConvAI bot system within 90 days of approval of this request.
- A permanent ban on the commercial use of generative artificial intelligence in Second Life in any capacity, with moderate warnings for infringers, or explicit bans for use of generative AI that directly undermines an creator on our platform.
- Assurances by Linden Lab Product Operations, Marketing and Development teams that under no circumstances will Linden Lab in the future, pursue the use of generative AI as part of the development, maintenance, promotion or support of the Second Life platform in any substantial capacity.
Much more here. As of posting date, under 400 SLers have signed the petition, but I'm still keeping an eye on it.
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