Click here to a reserve a spot to join a book launch party in the metaverse platform Breakroom next week Wednesday! Will be a fun and casual Summer bonfire-themed event, hopefully similar to the event I co-hosted for Philip Rosedale back in 2021 (watch below). Details:
Released on the 20th anniversary of Second Life, the first metaverse platform to reach mainstream awareness, Wagner James Au’s new book Making a Metaverse That Matters: From Snow Crash & Second Life to A Virtual World Worth Fighting For (Wiley) arrives after three years of media hype, misinformation, and backlash around the concept.
Weaving together two decades of experience writing about and helping launch metaverse platforms, from his start as Second Life’s official embedded reporter, James clarifies the history of the Metaverse, debunks myths that have since formed around it, and offers best practices for engaging a metaverse platform audience over 500 million in size — and growing it toward a billion.
Hilariously, back in 2021, we (Philip, Adam Frisby, and myself) each gave wildly different definitions of the Metaverse, but the concept has become so popular and over-broad, I had to spend a whole chapter focusing on a workable way to define it.
Hope to see you there!
Leave a comment